Web Design

beautiful // engaging // effective

Effective web design more than just pleasing design: Combining beauty with functionality is critical, but more crucial is User Experience.

Web Design

A Fresh Approach

Every web design project requires a fresh approach since your needs, dreams, and preferences differ from the next person. Regardless, it’s important to remember that a website is a tool used for specific outcomes.

The basic approach to sound design is simple; understand your own intended goals and your customer’s expectations. But there is no need to worry; I have bucket loads of experience to help guide you along the way.

In simple terms, the goal of effective web design is knowing a visitor to your site enjoys its look and feel, plus they can easily find the desired information. The result is you have an invaluable opportunity to gain a loyal customer.

What Do You Need?

Web Design, as a discipline, has many skill requirements. Fortunately, I have the experience needed to deliver your project on budget and on time. But what type of website do you need? Here are four basic categories – although within each, the possibilities are endless.

Basic Website

A basic website built with will WordPress get started, and you can add as may pages as you like.

Ecommerce Site

Are you selling – or planning to sell items through a website? eCommerce is your answer.

Catalogue Website

Need to show off your products or services? A snazzy catalogue website will work.

Blog Website

Or maybe you have stories to share with a devoted readership.

What Pages Will You Need?

What pages does your website need? Here are some standard page types. Your site may need them all or only some.


Every website needs a home page; it’s typically the first page visitors land on when visiting your site.

About Page

Your about page is where you tell potential customers more about your company and what you stand for.

Products / Services

You should have a page for each product or service you provide, clearly highlighting each’s features and benefits.

FAQ’s Page

Visitors may be looking for answers to questions, a frequently asked questions (FAQ) page can help you provide them.

Portfolio Page

You should offer examples of your previous work, a portfolio page is where you can showcase them.

Testimonials Page

Visitors may want to see reviews from previous customers, a testimonial page is where you show them.


A blog is where you show visitors that you know your stuff. Give them free tips on a subject they need help with.


Your contact page is where you tell visitors how to contact you. Include a form and map to show your location.

Terms & Privacy

This is where you put the boring small print regarding the use of your website and your products or services.

The Design Process

After eight-plus years of developing a practical design process, It’s no surprise to learn that a simple approach gives the best results.


The first step is to gather as much information as possible from the customer.


I create a working prototype to see if you (my customer) and I are on the same page.


Create a working website making changes to reflect what was learned in step two.

Go Live

Make your website live, finish testing for gremlins and tell Google the site exists.


If you think I can help you with your Web Design project, let me know!

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